“They Know” brings together a powerhouse lineup of Grammy-winning and nominated artists from four continents.
The track unites South African flutist Wouter Kellerman, Ghanaian Afro-roots legend Rocky Dawuni, American Afro-R&B talent Matt B, and Peruvian-Japanese percussionist and producer Tony Succar in a groundbreaking collaboration. Together, they merge Afrobeat, Salsa, Jazz, and R&B into an irresistible, globally inspired groove.
A Celebration of Unity and Rhythm
Blending their diverse musical traditions, the four artists have created an energetic anthem that crosses both genres and borders. “They Know” pulses with rhythm and emotion, fusing Latin Jazz, Reggae, Afrobeat, and R&B into a bold modern sound that celebrates perseverance, faith, and the power of self-belief.
The song’s chorus, delivered in West African Pidgin English, reinforces its universal message – that hard work, faith, and resilience will always bear fruit.
“Finding Strength Through Unity”
“This song is about finding strength through unity,” says Wouter Kellerman. “Each of us brought our unique sound and story, but our shared vision – that music can connect the world – shines through.”
Beyond its infectious rhythm, “They Know” stands as a symbol of cultural harmony. In a time marked by global division, Kellerman, Dawuni, Matt B, and Succar come together to remind listeners that music remains the most powerful bridge between people and nations.
Watch the music video for the track below:
Grammy Consideration for 2026
Gallo Record Company has announced that “They Know” is officially under consideration for nomination at the 2026 Grammy Awards.
To qualify for this Grammy cycle, recordings must have been released between August 31, 2024, and August 30, 2025. Following submission through the Recording Academy’s online entry process and eligibility screening, first-round voting by Academy members determines the nominees. Final voting then selects the winners.
Nominations for the 2026 Grammy Awards will be revealed on Friday, November 7, 2025, at 8 a.m. PT / 11 a.m. ET. The announcement will feature appearances from previous Grammy winners, nominees, and Recording Academy CEO Harvey Mason Jr., covering all 95 award categories.
The fact that “They Know” is being considered for nomination underscores its international impact, genre-blending ambition, and the shared artistic vision behind this global collaboration.
More info about Wouter Kellerman
A three-time Grammy Award-winning flutist and composer, Wouter Kellerman has also received nine South African Music Awards (SAMAs). Renowned for his cross-cultural compositions, he has performed worldwide — including three sold-out shows at Carnegie Hall – showcasing music that unites people across cultures.
More info about Tony Succar
A two-time Grammy and two-time Latin Grammy Award-winning producer, composer, and percussionist, Tony Succar is celebrated for his dynamic fusion of Salsa, Jazz, and world music. Based in Miami, his collaborations with icons such as Gloria Estefan and Rubén Blades have cemented his reputation as one of Latin music’s most innovative voices.
More info about Matt B
A Grammy-winning American R&B artist, Matt B is known for blending R&B, hip hop, and Afrobeats. His acclaimed 2025 album ALKEBULAN II showcases his vision of global unity through sound, earning him recognition across continents.
More info about Rocky Dawuni
A multiple Grammy nominee and UN Goodwill Ambassador, Rocky Dawuni’s Afro Roots style blends Reggae, Afrobeats, Highlife, and Soul. His music promotes peace, equality, and cultural exchange, carrying messages that transcend borders.
“They Know” is available now on Spotify and all other major streaming platforms.
Watch this space for updates in the Music Videos category on SA Music Zone.
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